Pride Goeth Before a Fall. Humility Goeth Before a Pivot.

The King James Bible warns that pride goeth before destruction. In business, it usually goeth before a pivot. Every founder has held on to a plan a little too long, sure that the market would come around, until the numbers made the decision for them.

A heavyweight, vintage-washed oversized tee for the business owner who learned to listen to the customer, change course and come back stronger. Wear it to the strategy meeting, the product relaunch or the day you finally admit the first idea was not the one.