The work, in other people's words.
Since 2015 newsrooms have followed what Janderson and Patricia build: TV Globo features preserved on Globoplay, Valor Econômico, PEGN, O Globo and trade press in Brazil and Europe. Every piece is the outlet's own reporting, linked wherever the original is still online.
“AI promises consumers a smart wardrobe”
Valor Economico on how AI is reaching the wardrobe, with Janderson among the voices it interviewed. He is quoted on the shift from recommending a size to helping someone get dressed, and on what a company owes a person whose photograph it processes.
“Sizebay: virtual fitting room grows more than 40% in Europe with technology made in Brazil”
The company reports 41% revenue growth in Europe and 35% in Brazil over the year, 65 countries and 1,200 virtual stores, with the new AI personalization platform at roughly 20% of quarterly new recurring revenue. Janderson is quoted as co-founder. The figures are the company’s claims as reported.
“Sizebay launches AI solutions for fashion stores at Fórum ECBR 2025”
The AI-era product work becomes public: Fashion Hub, which pairs generative AI with consumer behavior data for hyperpersonalization, and Size & Fit, both presented at Fórum E-Commerce Brasil 2025. This is the product chapter Janderson led during the earnout, told by the trade press.
“Fashiontech Audaces buys Sizebay, leader in virtual fitting rooms”
The Valor Economico title that broke the acquisition, bylined Maria Luiza Filgueiras. Two multinationals out of Santa Catarina combine: Audaces, in 42 countries, buys Sizebay, which leads virtual fitting rooms in retail and operates in 58. The price was not disclosed, and Sizebay keeps an independent operation.
“Sizebay is acquired by Audaces as part of global expansion strategy”
The primary source for the acquisition: the Italian-Brazilian fashiontech Audaces acquires Sizebay. Combined, the companies report more than 400 employees across six units in Europe and the Americas, serving customers in over 100 countries. Sizebay keeps independent operations under its co-founders.
“The virtual fitting room created by a Brazilian startup is a leader in global e-commerce”
A profile of Sizebay's rise from a Joinville design agency in 2014 to global leadership in virtual fitting room technology. The story is told through Janderson's founder path.
“Sizebay participates in the 2022 edition of the E-Commerce Brasil Forum”
The main Brazilian e-commerce channel announces Sizebay among the players of the 2022 Forum. The event is the sector’s key gathering in Brazil and Latin America.
“Investors have millions in funds to take Brazilian startups to Portugal. Find out who they are”
One of Brazil's most recognized newspapers covers the investment route between Brazil and Portugal. Sizebay appears among the startups that made the crossing.
► Globoplay
“Santa Catarina company develops a virtual fitting room to help with online shopping”
A television feature on Sizebay's technology, aired by the leading broadcaster in the state and carried nationally on G1. The segment is preserved on Globoplay.
“Sizebay created a virtual fitting room for fashion e-commerces, increasing the chances of sales”
A long-form profile by Brazil's new-economy editorial project: the product, the business model and the growth numbers, from the first version in 2015 onward.
“Joinville is: connected to the world”
A feature on Joinville companies operating globally. Sizebay is one of the cases the newspaper uses to tell that story.
“Sizebay virtual fitting rooms boost online fashion sales”
The British marketplace-industry outlet covers Sizebay for an international seller audience. International coverage, originally in English.
“AI-tool Sizebay wants to boost online fashion sales”
The European e-commerce trade press frames Sizebay as an AI tool entering the European market. International coverage, originally in English.
“Meetup in Lisbon presents internationalization opportunities for Santa Catarina startups”
The program that first accelerated Sizebay covers the Lisbon meetup on internationalization. Sizebay's European operation is the reference case.
“Web Summit: StartupSC program wants to strengthen the internationalization of Santa Catarina companies in 2020”
Innovation-ecosystem coverage of the Web Summit push. Sizebay is among the companies representing the state.
“Brazilian startups participate in the Web Summit”
Coverage of the Brazilian delegation at Web Summit Lisbon, Sizebay included. The piece lists the companies that made the trip.
► Globoplay
“Startup creates a virtual fitting room for e-commerce clothing stores”
A national television feature on Pequenas Empresas & Grandes Negócios, Brazil's reference program for entrepreneurs. It tells the founding story and shows the product. The segment is preserved on Globoplay.
“2018 Value Management Panel, a highlight for the technology sector”
Business-community coverage of the award panel where Sizebay was the technology highlight.
“Meet the startup that won the state innovation contest of Gestão de Valor”
The state's largest newspaper profiles Sizebay as winner of the 2018 Value Management innovation contest. The award is a state-level innovation recognition.
“The StartOut Brasil program takes 15 startups to Lisbon”
PEGN covers the government mission that took Sizebay to Lisbon with fourteen other startups. It is the start of the European chapter.
“100 futuristic ideas for setting up your business in 2018”
Sizebay is listed in the printed selection of 100 business ideas for 2018 by Pequenas Empresas & Grandes Negócios.
“A virtual fitting room facilitates buying clothes on e-commerce sites”
PEGN's first coverage of Sizebay, in the product's first year.
“[Opinion] What makes companies invest in e-commerce stores?”
An opinion column by Janderson, not about him: his argument for why companies were moving into e-commerce. It ran in one of the state's most traditional newspapers, founded in 1923.
